To regenerate one of most recognised streets in Oxford – Broad Street. To base the regeneration strategy on thorough analysis and thoughtful design .
Vibrant pedestrianised street, enjoyed by tourists, students and local inhabitants of Oxford. The street houses a centrally-located tourist information centre outreaching to the nearby shops and businesses as well to the rest of the city. The transient nature of the street allows it to become the centre of urban life with its quirky recyclable seating, newly oriented surfacing, and evening spectacles which transport the audience through the vibrant history and mysteries associated with Broad Street.